Sony K77XR8APU 77 Inch BRAVIA 8A 4K Ultra HD HDR OLED Smart Google TV
Sony BRAVIA 8A K77XR8APU 77 Inch 4K Ultra HD HDR OLED Smart Google TV
Experience next-level home entertainment with the Sony K77XR8APU 77 Inch BRAVIA 8A OLED Smart Google TV, a premium 4K Ultra HD HDR display designed to transform your living space. With the advanced Cognitive Processor XR™, OLED technology, and Google TV built in, this model combines breathtaking picture quality with effortless usability.
Stunning OLED Picture with XR Processor
The BRAVIA 8A harnesses the power of the XR Processor to deliver deep blacks, vibrant colours, and incredible contrast. Every frame is analysed and optimised in real time, ensuring movies, TV, and sports look as natural and immersive as possible. Paired with HDR support, you’ll see exceptional detail in both dark shadows and bright highlights.
Slim One Slate Design
Sleek and sophisticated, Sony’s Slim One Slate concept merges the screen and bezel into a single slate, maximising your viewing experience. Its flush, one-piece back and ultra-thin profile make it a striking centrepiece whether wall-mounted or placed on furniture.
Designed to Blend Into Your Home
The slim bezel and carefully colour-treated edges help the TV blend seamlessly into your walls, creating a minimalist look. Its vibration finish offers a warm, smudge-resistant texture that complements modern interiors, making the TV feel like a natural part of your décor.
Flexible Stand with Soundbar Integration
The discreet Underlay Stand uses a thin steel plate with a metallic hairline finish, cleverly designed to integrate with BRAVIA Theatre soundbars. Whether you use the outside or inside stand position, the stand remains almost invisible, keeping your setup elegant and clutter-free.
- Compatible soundbars (outside position): BRAVIA Theatre Bar 9, Bar 8, HT-A7000, HT-A5000, HT-A3000, HT-S2000
- Compatible soundbars (inside position): BRAVIA Theatre Bar 9, Bar 8
Cable Management for a Clean Look
Say goodbye to messy wires. The rear cable cover keeps connections neatly hidden, ensuring a tidy appearance from the front, back, and sides.
Voice Zoom 3™ for Crystal-Clear Dialogue
Never miss a word with Voice Zoom 3™. Using AI-driven machine learning, the TV recognises human speech and adjusts dialogue volume for clarity. Even quiet conversations are amplified while background noise is balanced, making it ideal for action scenes or live broadcasts.
Effortless Soundbar Control
With an integrated UI, soundbar controls such as volume and sound modes appear directly in the BRAVIA Quick Settings menu. That means you can manage your entire home theatre system from a single remote, simplifying your entertainment setup.
Simplified HDMI Connection
Connecting your soundbar or other devices is easier than ever thanks to tactile dots on the ARC/eARC terminal. This design ensures a smooth and accessible setup for everyone.
Smarter Entertainment with Google TV
Powered by Google TV, the K77XR8APU brings together all your streaming apps, live channels, and on-demand content in one easy-to-navigate interface. With Google Assistant built in, you can control your TV, search for shows, and even manage smart home devices using just your voice.
The Sony K77XR8APU BRAVIA 8A OLED TV combines cutting-edge design, exceptional picture quality, and intelligent features, making it the perfect centrepiece for cinematic viewing at home.
Spec difference v BRAVIA 8 is:
- Bravia 8A has Standard remote versus premium remote
- Bravia 8A has Sony Pictures Core package of 5 credits/12 months streaming vs 12 credits/24 months streaming
Technical Specifications
Display
| Aspect Ratio | 16:09 |
| Backlight Technology | OLED |
| Enhanced Refresh Rate | 120Hz |
| Horizontal Viewing Angle | 178 |
| Maximum Resolution | 3840 x 2160 |
| Screen size | 77 in |
| Screen Technology | OLED |
| Standard Refresh Rate | 100Hz |
Features
| Speakers | Acoustic Surface Audio+ (Actuator x 2 / Subwoofer x 1) |
| TV Services | Over 10,000 apps and games including: BBC iPlayer, Netflix, Prime, ITVX, Pluto TV, Sony Pictures Core, Disney+, Apple TV, Youtube, Rakuten, Google Play, Discovery+, Now TV, Paramount+, U, Spotify and Crunchyroll |
| Type of Antenna | Terrestrial & Satellite |
Connectivity
| Bluetooth | Yes |
| HDMI | Yes |
| HDMI Version | HDMI 2.1 (x2) / HDMI 2.0 (x2) |
| Number of HDMI Ports | 4 |
| Number of USB Ports | 2 |
| Smart Connect | Yes |
| Smart TV | Yes |
| USB | Yes |
| Wi-Fi | Yes |
Additional Information
| Warranty | 1 Year Guarantee with additional 4 Year Warranty (*Registration Required) |
| Warranty Redemption Information | Consumer must register within 90 days of purchase via www.sony.co.uk/promo/5yearwarranty. |
Dimensions & Weight
| Depth | 40.5 cm |
| Depth with Stand | 40.5 cm |
| Height | 101.2 cm |
| Height with Stand | 106.6 cm |
| Shipping Depth | 19.1 cm |
| Shipping Height | 111.5 cm |
| Shipping Weight | 44 kg |
| Shipping Width | 191.2 cm |
| Weight | 44 kg |
| Width | 171.3 cm |
| Width with Stand | 171.3 cm |
Programmes & Functions
| Digital Tuner | Yes |
| Electronic Program Guide | Yes |
| Webcam | Yes |
Design Elements
| Colour | Black |
| Colour Group | Black |
General
| Additional Information | Turn your home into a BRAVIA Theatre; Sony soundbars work seamlessly with BRAVIA TVs A 4-way stand provides ultimate flexibility HDMI 2.1 gaming features (4K/120fps, VRR, ALLM) TV remote, You can redeem ten movies in the SONY PICTURES CORE app, with 12 months of streaming |
| Features | 4K OLED Display – Delivers breathtaking image clarity Built-in Google TV – Access limitless entertainment easily HDMI version 2.1 - perfect for gamers' needs Immersive audio experience - the screen is the speaker |
| Product Type | TV |
Technical Details
| Operating System | |
| RMS Output Power | 10W + 10W + 10W + 10W + 10W |
| Smart App Control | Google Assistant / Works with Alexa / Apple Homekit |
Efficiency & Standard
| Energy Efficiency Class | E |
Accessories
| VESA Mount Compatible | Yes |
| Vesa Mount Size | 300 x 300mm |
EAN
| EAN | 4548736174870 |
CARE & MAINTENANCE
To maintain the beauty and integrity of your purchase, we recommend treating it with care. Simple maintenance practices, such as gentle washing and proper storage, can effectively preserve the longevity of your favorites. We encourage you to refer to the care instructions included with each item, designed to help you keep your purchase in top condition.
SHIPPING & RETURNS
We strive to process and ship all orders in a timely manner, working diligently to ensure that your items are on their way to you as soon as possible. Need to return something? Just let us know.
Embracing small joys
Each item is designed to blend harmoniously with your living space while adding a unique touch. We aspire to bring balance and enrichment to everyday life.